Stress is an unavoidable part of our lives. You can’t avoid it but you don’t want to keep it. It’s important for you but it can also get in your way.
In my last 2 posts I wrote about marketing at trade shows and conventions. Two readers commented how stressful those kinds of events are. It’s true! However, here are some things you should know.
There is good stress – alarming you to get out of the way of the bus before it hits you – and bad stress – my biggest client owes me money.
Everyone has stress; it’s a fact of life. The WebMD site describes stress as a “physical, mental, and emotional response to life’s changes and demands. Sometimes stress is motivating other times it can ruin your health. There are high levels of stress and low levels.
The events that cause stress are called stressors. We respond to stressors by reving up our nervous system and specific hormones. The hypothalamus signals the adrenal glands to produce fore of the adrenaline and cortisol hormones and release them into the bloodstream. This increases your blood pressure and heart rate and metabolism. This is alright once in a while but not if you always feel you’re under the gun
Strategies for getting stress under control by the Mayo Clinic
- Avoid needless stress whenever possible. If crowded airports are stressful try booking your flight during off times.
- Think about alternatives if something bothers you. If you’re overwhelmed with work ask for help and figure out how you can better manage your time.
- Accept what you can’t change and find your good friends to tell your story.
- Adapt to the stress by changing your standards and expectations. Learn to redefine your standards and expectations.
Learning to delegate is always helpful. Find your support network. Sometimes that’s all it takes to get back on the bright side.
Much success managing your stress. It’s not simple.
Ruthan
About Ruthan Brodsky
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